Supporting Wisconsin's Vital Outdoor Economy: Economic Data and Impact Report
Updated economic data shows the growing outdoor recreation industry contributed $8.7 billion to Wisconsin's gross domestic product in 2021, and the Office of Outdoor Recreation has made strides in strengthening the industry through resources, tools, guidance and inspiration.
Organization
Wisconsin Office of Outdoor Recreation
Publication Date
2022
Location
Wisconsin
Topic
Economic Impact
Activity
Bicycling
Birding/Wildlife viewing
Camping
Climbing
Equestrian
Fishing
Hiking/Running
Hunting
Motorized sports (boat, snowmobile, ATV, etc.)
Paddling
Winter sports (downhill, Nordic, tube, snowshoe, snowmobile)
Related Resources
2022 National Park Service
NPS Spending Effects: Economic Contributions to Local Communities, States and the Nation
A 2022 visitor spending report in National Parks and its impact on local communities and the national economy.
2024 Wisconsin Office of Outdoor Recreation
Cheese Country Trails: The Economic and Community Impact for Lafayette County
A 2024 report by Lafayette County, analyzing the economic activity of visitors to the Cheese Country Trails in the Do-It-Yourself Economic Impact Program.
2021 Outdoor Industry Association
Outdoor Participation Report (2021)
A summary and key insights from the Outdoor Industry Association's 2021 participation trends report. The report summarizes the outdoor industry participant base, including the growth and decline in outdoor activities.
Explore the Trends Shaping Outdoor Recreation
Outdoor Industry Association: 2025 Outdoor Participation Trends Report
Bureau of Economic Analysis: 2024 Economic Statistics for Wisconsin
Adventure Travel Trade Association: Travel Market Sizing and the New Adventure Traveler
KOA: 2025 Camping & Outdoor Hospitality Report
American Sportfishing Association: Economic Contributions of Recreational Fishing
Measure What Matters