Research and Data

Outdoor Recreation: A Top Driver of Wisconsin's Economy

The first comprehensive report on the economic impact of Wisconsin’s outdoor recreation industry detailing the critical contributions of the multi-billion industry.

View Document
Organization

Wisconsin Office of Outdoor Recreation

Publication Date

2020

Location

Wisconsin

Topic

Economic Impact

Activity

Bicycling

Birding/Wildlife viewing

Camping

Climbing

Equestrian

Fishing

Hiking/Running

Hunting

Motorized sports (boat, snowmobile, ATV, etc.)

Paddling

Winter sports (downhill, Nordic, tube, snowshoe, snowmobile)

Related Resources

2013 Wisconsin Department of Natural Resources

Economic Impacts of the Wisconsin State Park System: Connections to Gateway Communities

The properties managed by the Wisconsin Department of Natural Resources Bureau of Parks and Recreation serve as important drivers of local economic vitality within gateway communities across the state.

Research and Data

2017 Eylul University, Department of Early Childhood

Effects of Outdoor Learning Activities for Preschool Children

Research looking at the impact of outdoor education on preschool children.

Research and Data

2019 Outdoor Foundation

Special Report on Paddlesports & Safety

A special report analyzing participation trends in the paddlesports industry with a look at safety.

Research and Data
Explore All

Explore the Trends Shaping Outdoor Recreation

Outdoor Industry Association: 2025 Outdoor Participation Trends Report

Bureau of Economic Analysis: 2024 Economic Statistics for Wisconsin

Adventure Travel Trade Association: Travel Market Sizing and the New Adventure Traveler

KOA: 2025 Camping & Outdoor Hospitality Report

American Sportfishing Association: Economic Contributions of Recreational Fishing

We're Here to Help

Get Technical Assistance
Office of Outdoor Recreation Logo
  • Industry
  • Programs
  • Resources
  • About Us
Email Subscribe

Business Directory

News & Stories

  • View All
  • Economic Impact
  • Business Directory
  • News & Stories

DIY Economic Impact

Outdoor Industry Awards

  • View All
  • DIY Economic Impact
  • Outdoor Industry Awards
  • Technical Assistance

Resource Library

Economic Impact

  • View All
  • Workforce Attraction Toolkit
  • Resource Library
  • Outdoor Recreation Inventory
  • WiBike Community Toolkit
  • Responsible Recreation
  • Webinars

Meet the Team

Our Plan

  • View All
  • Our Team
  • Our Advisors
  • Our Plan