Funding

Joint Effort Marketing Grant Program

The Joint Effort Marketing (JEM) Grant Program funds promotions or events for nonprofit organizations. The JEM grant has different categories to fit an organization’s needs. Each category reimburses Wisconsin nonprofit organizations for eligible promotional expenses.

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Organization

Wisconsin Department of Tourism

Eligibility

Nonprofit Organization

Focus

Marketing

Related Resources

Quadratec

Quadratec Cares 'Energize the Environment'

Two $3,500 environmental grant opportunities per year- one in spring and fall - to benefit the environment.

Funding

Wisconsin Department of Natural Resources

Angler R3 (Recruitment, Retention and Reactivation)

The goals of the Angler R3 grant program are to grow the numbers of anglers in Wisconsin and expand angling participation among adults, particularly from non-traditional audiences.

Funding

Wisconsin Department of Tourism

Ready, Set, Go! Grant

The Ready, Set, Go! (RSG) grant program assists destinations in securing competitive sporting events that are not regularly held in Wisconsin and require an upfront financial commitment. The RSG fund has $110,000 per fiscal year available for matching grants.

Funding
Explore All

Explore the Trends Shaping Outdoor Recreation

Outdoor Industry Association: 2025 Outdoor Participation Trends Report

Bureau of Economic Analysis: 2024 Economic Statistics for Wisconsin

Adventure Travel Trade Association: Travel Market Sizing and the New Adventure Traveler

KOA: 2025 Camping & Outdoor Hospitality Report

American Sportfishing Association: Economic Contributions of Recreational Fishing

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