Dodge County: Visitor Spending at Outdoor Spaces Supports Local Businesses

Dodge County Parks and the Horicon Marsh are vital assets to the community, offering a variety of recreational opportunities and contributing significantly to the local economy. These natural areas attract visitors from near and far, boosting tourism and supporting local businesses.

At more than 33,000 acres, the Horicon Marsh in Dodge County is the largest freshwater marsh in the United States. It is a critical rest stop for migrating ducks and Canada geese and is recognized as a Wetland of International Importance. It brings visitors to the area to experience unparalleled birdwatching and other nature activities.

Two-thirds of the Horicon Marsh is managed by the U.S. Fish and Wildlife Service and one-third is managed by the Wisconsin Department of Natural Resources. Dodge County Parks manages five county parks and three recreational trails, including 20 miles of the 34-mile Wild Goose State Trail along the western edge of the Horicon Marsh and through the center of Dodge County.

Visitor spending stimulated by county parks and Horicon Marsh provides several benefits to the community, including:

• Economic Vitality: In 2023, spending by visitors to Dodge County Parks and the State Wildlife Area supported over $8 million in local business activity, especially in dining, retail and other services.
• Quality of Life: Parks and natural areas provide opportunities for outdoor recreation, improving the overall quality of life for residents and visitors.
• Environmental Preservation: These areas play a crucial role in preserving the region’s natural beauty and biodiversity.

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